A Treasure Chest Of Online Music Marketing Advice For Indie Artists

by Bobby Gilles

in Music Business

Berklee Music‘s Director of Marketing Mike King teaches about online music marketing and social media. In the video below,┬áhe answers questions from indie bands and singer-songwriters on topic like:

  • Engagement
  • Giving away music and other freebies
  • “The curse of the independent artist is anonymity, not piracy”
  • and whether or not indie artists should use companies such as Spotify, CD Baby, Tunecore, SoundCloud, Topsin, iTunes and other players in the digital music & promotion world

Other aspects of the music business he talks about: why bands should have their own website, the importance of live touring, and subjects like distribution, retail and radio airplay.

Previous post:

Next post: